May 5, 2023
Meet the team: Anna Petrova, Product Marketing Manager
Today we're happy to introduce Anna Petrova, who works as a Product Marketing Manager at Limex and shares their favorite thing about working in fintech and how their experience in the industry has shaped their understanding of personal finance. Additionally, we'll delve into the biggest challenges facing the fintech industry today, including the increasing competition, and learn about some strategies for staying up-to-date with the latest trends and developments in the fintech world.
Interviewer: Hi Anna! Happy to talk with you. Please tell us, what is your favorite thing about working in fintech?
Anna: Well, fintech products have the potential to make a significant impact on people's lives by providing them with easier access to financial services and tools that can help them manage their finances more effectively. As a marketer of fintech products, I can play a role in bringing these benefits to customers and helping them achieve their financial goals, and that’s cool.
Interviewer: How has your experience in the industry shaped your understanding of personal finance?
Anna: Working with investment-related content and interacting with experts in the field have given me a deeper understanding of the various investment options available and how they work. This has definitely influenced my investment decisions in a good way and made me more thoughtful
Interviewer: What do you think are the biggest challenges facing the fintech industry today?
Anna: The fintech industry is becoming increasingly crowded, with new startups emerging every day. This intense competition can make it challenging for fintech companies to stand out and differentiate themselves in the market.
Interviewer: How do you stay up to date with the latest trends and developments in the fintech world?
Anna: As a marketing manager, staying up-to-date with the latest trends and developments in the fintech world is crucial to creating relevant and engaging content. One way to stay up-to-date is by signing up for fintech-related media, following fintech thought leaders and companies on social media platforms, and listening to fintech podcasts. My subscriptions now are literally 80% fintech-related!
Interviewer: Thank you, Anna
Anna: Well, fintech products have the potential to make a significant impact on people's lives by providing them with easier access to financial services and tools that can help them manage their finances more effectively. As a marketer of fintech products, I can play a role in bringing these benefits to customers and helping them achieve their financial goals, and that’s cool.
Interviewer: How has your experience in the industry shaped your understanding of personal finance?
Anna: Working with investment-related content and interacting with experts in the field have given me a deeper understanding of the various investment options available and how they work. This has definitely influenced my investment decisions in a good way and made me more thoughtful
Interviewer: What do you think are the biggest challenges facing the fintech industry today?
Anna: The fintech industry is becoming increasingly crowded, with new startups emerging every day. This intense competition can make it challenging for fintech companies to stand out and differentiate themselves in the market.
Interviewer: How do you stay up to date with the latest trends and developments in the fintech world?
Anna: As a marketing manager, staying up-to-date with the latest trends and developments in the fintech world is crucial to creating relevant and engaging content. One way to stay up-to-date is by signing up for fintech-related media, following fintech thought leaders and companies on social media platforms, and listening to fintech podcasts. My subscriptions now are literally 80% fintech-related!
Interviewer: Thank you, Anna